SXSW 2017: What’s Weird, Crazy and Amazing This Year — So Far

The Westin Austin Downtown offers a special package designed especially for the SXSW visitor, the RXTX experience, which includes a Hipster Survival Kit (featuring Bloody Mary mix and a T-shirt…


The Westin Austin Downtown offers a special package designed especially for the SXSW visitor, the RXTX experience, which includes a Hipster Survival Kit (featuring Bloody Mary mix and a T-shirt from a local band) and a music concierge who can guide visitors through the local scene.

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White Lodging, established in 1985, is one of the leading hotel ownership, development, and management companies in America. An innovative trendsetter, the organization’s portfolio includes convention, urban lifestyle, and suburban hotels with more than $1 billion in annual revenue. White Lodging operates 90 premiere hotels, 30 restaurants/bars and 26 brands — including Marriott International, Hilton Worldwide, Hyatt Global, and InterContinental Hotel Group and its own Collection of Luxury Ranches. White Lodging is one of the most active developers in the US with over 18 projects currently in development. Success knows no boundaries at White Lodging, where associates and leadership have consistently earned industry leading guest satisfaction scores, market share and profit margins while recruiting and retaining the best, brightest, and most passionate professionals in every discipline for three decades.