Brian Richter serves as Vice President of Hotel Technology for White Lodging, where he leads the strategy, implementation, and support of technology solutions across the company’s portfolio of hotels and restaurants. In this role, he oversees the systems and infrastructure that enable operational excellence, enhance the guest experience, and support associates across the organization.
Brian brings more than two decades of hospitality technology experience and has spent the majority of his career with White Lodging. Since joining the company in 2003, he has held various technology leadership positions, including Systems Manager, Director of Event Technology and Information Systems, Market Director of Hotel Systems, Corporate Director of Information Technology, and Senior Corporate Director of Information Technology. Throughout his tenure, he has played a key role in hotel openings, large-scale technology implementations, operational support, and the evolution of White Lodging’s technology platforms.
Brian is committed to leveraging innovation to support White Lodging’s continued growth while ensuring technology remains a seamless and reliable part of daily operations. He works closely with operational and corporate teams to identify solutions that drive performance and create long-term value. Brian holds a Bachelor of Science in Cyber Security from Purdue University.
Brian brings more than two decades of hospitality technology experience and has spent the majority of his career with White Lodging. Since joining the company in 2003, he has held various technology leadership positions, including Systems Manager, Director of Event Technology and Information Systems, Market Director of Hotel Systems, Corporate Director of Information Technology, and Senior Corporate Director of Information Technology. Throughout his tenure, he has played a key role in hotel openings, large-scale technology implementations, operational support, and the evolution of White Lodging’s technology platforms.
Brian is committed to leveraging innovation to support White Lodging’s continued growth while ensuring technology remains a seamless and reliable part of daily operations. He works closely with operational and corporate teams to identify solutions that drive performance and create long-term value. Brian holds a Bachelor of Science in Cyber Security from Purdue University.
