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Building on record levels of membership and engagement, the American Hotel & Lodging Association (AHLA) today announced that Ken Barrett, President of White Lodging, has joined the Board of Directors.

AHLA’s Board represents leaders from all sectors of the lodging industry, including brands, owners and real estate investment trusts (REITs), management companies, independents, and state associations.

Ken will be part of vital discussions concerning a broad range of industry- and association-related issues. AHLA ended 2019 representing a record 3.2 million U.S. hotel rooms and now counts the 10 largest hotel companies as members.

“I am pleased to welcome Ken to the AHLA Board,” said Chip Rogers, president and CEO of AHLA. “We are grateful to members such as Ken who volunteer their time and energy to ensure that AHLA is successful and represents the hotel industry with one unified voice both in and outside Washington, D.C.

“It’s more important than ever that our industry comes together to underscore our role in building strong communities in every Congressional district. There’s no doubt that Ken’s leadership and experience will serve our industry well as move our policy agenda forward,” said Rogers.

The full list of Board of Director and leadership appointees on the AHLA website – This link opens in a new browser tab..

White Lodging, established in 1985, has evolved into one of the country’s largest privately held hospitality companies focused exclusively on highly curated urban and lifestyle properties. The company develops, owns and manages a portfolio of brands in destination-driven markets, including Austin, Chicago, Denver, Nashville, Indianapolis, and Louisville. With a focus on elevated and experiential service, White Lodging’s portfolio consists of more than 50 premium hotels; a private collection of world-renowned luxury ranches; 40 locally relevant, award-winning restaurants; and 10 market-leading rooftop bars. White Lodging focuses on hiring and developing hospitalitarians that are committed to exceptional service and fostering meaningful connections. White Lodging is the second highest in the 2021 J.D. Power Guest Satisfaction Benchmark for third-party management companies, and has been near the top since the first benchmark was published. For more information about White Lodging, visit or follow the company on LinkedIn, Instagram and Facebook.
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