Debbie Sparks

Corporate Senior Director of Revenue Strategy, Full Service

Debbie Sparks joined White Lodging in July 2011, overseeing the corporate revenue management functions. In her current position, Ms. Sparks is responsible for providing top line sales analysis to improve profit and market share performance, expanding the resources and tools available to help drive efficiencies and better decision making, facilitating training to help improve both technical skills and strategic thinking, and serves as the brand liaison for the Revenue Management discipline. Previously, Ms. Sparks had a successful career with various positions including front desk manager, director of reservation sales, director of inventory management, director of market strategy and most recently, the Area Director of Revenue Strategy for the United Kingdom, Ireland and Eastern Europe. Ms. Sparks received a BS in Hotel Administration from Cornell University.